Isn’t it crazy how connected we really are to the rest of the world?
Think about it. If something earth-shattering happens on the other side of the world, we know about it within minutes. We have the ability to talk and video chat with people all across the world from the comfort of our own living room.
And, of course, when your high-school teenager gets a new boyfriend, you’re able to check out every picture and status he’s ever posted on Facebook, Snapchat, Instagram, and Twitter.
With a world that’s so connected, it’s easy to forget that our online self is being viewed (and judged) by the world.
Here’s the truth: MOST employers are checking out your social profiles before hiring you. In a recent study, 92% of recruiters stated that they used social media outlets as part of their hiring process (source). They want to see who you are, where you’re from, and what you stand for. This information can all be gathered by checking out your social media presence.
When it comes to landing that perfect at-home job, your online presence can make the difference.
That’s why I’ve gathered my best tips below for helping your social media presence shine!
Tip #1: Make sure you are represented well on Facebook and LinkedIn
Out of all social platforms, most recruiters are looking at Facebook and LinkedIn to check you out. If you’re going to improve your professionalism on any social platform, these are the best two places to start.
Tip #2: Select your privacy settings wisely
I know, I know… You want to rant about your kid’s school policies or the political candidate you just can’t stand on Facebook. Abstain from ranting if possible, but if you do, make sure that your personal Facebook page is set to “private”. Otherwise, onlookers will have viewing access to every status you post!
Tip #3: Keep your pics professional
Even if your Facebook page is set to private, remember that recruiters can still see your cover and personal profile pictures. When looking for a new gig, it may be best to do away with that party pic selfie in Cancun last summer, and opt for a professional headshot instead.
Tip #4: Keep your LinkedIn profile up-to-date
Did you know 87% of recruiters (source) are checking LinkedIn as their first social screen of you? If you don’t have a LinkedIn profile, now is the time to get one. Make sure that you thoroughly fill out all recent job experiences and list out all skills and accomplishments. If you’re looking for a great way to up your LinkedIn game, check out this free guide.
Tip #5: Think like a recruiter challenge
Once you’ve gotten your social media profiles looking super-professional, it’s time to think like a recruiter. Log out of your social profiles, and check yourself out.
Google your name and browse your social profiles. What do people see when they research you? Is there anything you should change to make sure you are coming across as the best choice for that new position?
Whether we are particularly keen on the idea or not, chances are – your future employer is checking out your social profiles. Are you showing your best self to them when they do?
Use the tips in this post to up your social media game. Let us know in the comments below what changes you made to your own social profiles!